By breaking down the elements of blurbs that consistently sell books, you, too, can create a compelling blurb. And the good news is, it’s not as hard as you think, and might even help you make your plot better.

As an author, you will be in multiple situations where you have the opportunity to get someone interested in your book in a very short window of time. That’s when you need an Elevator Pitch. Here’s how to make one.

At its heart, marketing is simply telling a story that your Ideal Readers wants to be a part of. For authors, this is exactly what we do. That doesn’t seem so bad, right?